Get ready for a mammoth-sized surprise! The Utah Mammoth, an NHL team with a unique identity, has just unveiled their new mascot, and it's a real ice-breaker!
Tusky, standing tall at 6 feet and 5 inches, made a grand entrance from a block of ice at the Delta Center. This majestic mammoth, with its mountain blue fur, dark blue mohawk, and salt white tusks, is more than just a mascot; it's the center of attention on and off the ice.
But here's where it gets controversial... Tusky isn't just any ordinary mascot. According to the team, he's a skilled skater, a left-shooter, and wears the iconic number 00. And his position? You guessed it - the center of attention, a role he's sure to excel in.
Ryan and Ashley Smith, the owners of the Utah Mammoth, explained their choice of name: "Tusky embodies our team's 'Tusks Up' spirit. He's going to be an integral part of our community, creating unforgettable moments inside and outside the arena. Expect to see him everywhere!"
The process of branding a professional sports team is no small feat, usually taking over a year. However, the Utah Mammoth accelerated this process, adopting a temporary identity last season while working on their permanent brand. And the fans had a say too! After multiple rounds of surveys and over 850,000 votes, the Mammoth was the clear winner, honoring the ancient animals that once roamed Utah during the Ice Age.
Smith Entertainment Group envisioned a unique mascot during the branding process, and now, with the help of a local company, Tusky has come to life. The team describes him as "a symbol of strength, momentum, and the earth-shaking presence of the herds that once roamed Utah over 10,000 years ago."
And this is the part most people miss... Tusky isn't just a serious mascot. He's got a mischievous side too, a prankster at heart. You can follow his adventures on Instagram, X, and TikTok, where he shares exclusive content and behind-the-scenes fun.
The Smiths are excited for fans to get to know Tusky this season, and so are we! So, what do you think of this mammoth-sized addition to the Utah Mammoth family? Is Tusky a hit or a miss? We'd love to hear your thoughts in the comments!
